Sincere Cider
Delightful branding for a queer & woman-owned cider company
I partnered with Sincere Cider to develop a flexible and playful brand system, beginning with a clean and approachable word mark, built using Colophon Type Foundry’s Value Serif Bold. The brand system extends to packaging, printed collateral and digital applications utilizing a cheerful and expressive visual communication system boasting bright geometric shapes, a nod to the delicious simplicity and all-day drinkability of Sincere Cider.
Branding
Identity System
Illustration
Packaging Design
Collateral Design
